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Youtube and SEO

October 3rd, 2009

We have long been building paid and unpaid Youtube channels for clients, The great video shows some research on Australia specifically, using 3,000 participants. These go further to proving what Nielsen and Comscore say but with more detail. Great insights, you cannot afford to ignore youtube as a channel to market.

Having said that, you cannot ignore SEO. As more and more clamber onto the Youtube wagon if you want proper ROI, make the extra efford to optimise your videos propely. Also ensure you have an appropriate strategy for the videos on your site and those you make available on youtube.

Consider:

  • Whats your objective, Youtube to website? or brand recognition?
  • Do you know how to differentiate videos between those onsite and those on Youtube? Keep in mind hosting source and productID
  • What search terms are you trying to rank for?
  • Are your videos and video content aligned to the search terms?
  • Are you measuring the results properly?

Search Marketing

  1. andylock
    October 12th, 2009 at 19:28 | #1

    A good amount of business can be lost if the website is not well designed and even a well designed website wont be able to serve the purpose, if it does not hold a good search rank. Web SEO Development companies in India provide 360 degree solution in web designing SEO optimization.

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